Applications closedThe Latest in Convenience Stores
Applications for this course are no longer accepted.

Japanese convenience stores, often praised by foreigners, have gained a reputation for their excellence. The word "convenience" in convenience stores implies the idea of "handiness" or "convenience" in English. However, in recent times, Japanese convenience stores have undergone significant transformations. Interestingly, some of these changes intentionally embrace the concept of "inconvenience" as a defining characteristic. The pursuit of inconvenience has become a strategic approach in the management strategies of modern convenience stores. In this lecture, we will use the familiar presence of convenience stores as a basis to explore the distinctive features of contemporary business management.

Kouta NAGASHIMA
Lecturer
Kouta NAGASHIMA/ Professor, Faculty of Business Administration, Toyo University

Graduated from the School of Commerce, Waseda University. D. from the Graduate School of Commerce, Waseda University. Master of Commerce. After working as a full-time lecturer at Tokyo International University, he assumed his current position. He is currently responsible for teaching Direct Marketing Theory and Special Topics in Service Marketing at the Faculty of Business Administration, Department of Marketing, Toyo University. His specialty is marketing, especially direct marketing.
For more information, visit https://researchmap.jp/kot

* Membership registration is required to apply.
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* The "Attend" button (link to the meeting URL) will be activated on the course opening day. To access, you need to log in to your member page. If you can't find the "Attend" button, check if you're logged in.
* Please make sure to read "how to attend online" by the day of the course, and access the "Attend" button after preparation of the necessary settings. If there is a deficiency in the setting, certificates may not be issued. Please access well in advance to access.
* Preliminary materials, lecture materials, and lecture videos may not be available.
* The viewing deadline for lecture materials and videos is 7 days including the date on which they became available for viewing. (*It will be available within 7 days from the course date.)
* In order to attend the course, you need to answer the pre-questionnaire. To view the materials on the day, you need to complete both the pre-questionnaire and the post-attendance questionnaire. The deadline for answering the post-attendance questionnaire is 7 days, including the day of the lecture.

Course introduction
FAQ

Course outline

Lecture nameThe Latest in Convenience Stores
Date and timeAugust 19, 2023 (Saturday) , 03:00 PM (JST) 〜 August 19, 2023 (Saturday) , 04:30 PM (JST)
Course name2023 Summer Toyo University Online Course - Insight into Japan
Lecturer Kouta NAGASHIMA
Professor, Faculty of Business Administration, Toyo University
TargetJapanese proficiency equivalent to JLPT N2 or above
* Participation from abroad is highly welcomed.
* All courses will be conducted in Japanese only.
Capacity1,000 participants per lecture (first-come-first-served basis)
Application periodJuly 26, 2023 (Wednesday) , 12:00 AM (JST) ~ August 18, 2023 (Friday) , 11:59 PM (JST)
Precautions
  • All display times are in Japan time.
  • All courses will be conducted in Japanese only.
  • You can freely choose if you wish to attend one or multiple lectures.
  • Those who complete the post-attendance questionnaire will have access to the materials used in the class.
  • The lecture videos will be provided if you apply for the course even if you cannot attend the lecture of the day.
Course introduction
FAQ